Stay connected, save more - ditch roaming fees with easySim. What is an eSIM?
Version 1.2 updated 5 August 2025 and applies to citizens and legal permanent residents of the United Kingdom.
1. Introduction
Our website, https://www.easysim.global (hereinafter: "the website") uses cookies and other related technologies (for convenience all technologies are referred to as "cookies"). Cookies are also placed by third parties we have engaged. In the document below we inform you about the use of cookies on our website.
2. What are cookies?
A cookie is a small simple file that is sent along with pages of this website and stored by your browser on the hard drive of your computer or another device. The information stored therein may be returned to our servers or to the servers of the relevant third parties during a subsequent visit.
3. What are scripts?
A script is a piece of program code that is used to make our website function properly and interactively. This code is executed on our server or on your device.
4. What is a web beacon?
A web beacon (or a pixel tag) is a small, invisible piece of text or image on a website that is used to monitor traffic on a website. In order to do this, various data about you is stored using web beacons.
5. Cookies
5.1 Technical or functional cookies
Some cookies ensure that certain parts of the website work properly and that your user preferences remain known. By placing functional cookies, we make it easier for you to visit our website. This way, you do not need to repeatedly enter the same information when visiting our website and, for example, the items remain in your shopping cart until you have paid. We may place these cookies without your consent.
5.2 Statistics cookies
We use statistics cookies to optimize the website experience for our users. With these statistics cookies we get insights in the usage of our website. We ask your permission to place statistics cookies.
5.3 Marketing/Tracking cookies
Marketing/Tracking cookies are cookies or any other form of local storage, used to create user profiles to display advertising or to track the user on this website or across several websites for similar marketing purposes.
5.4 Social media
On our website, we have included content from Facebook and Instagram to promote web pages (e.g. “like”, “pin”) or share (e.g. “tweet”) on social networks like Facebook and Instagram. This content is embedded with code derived from Facebook and Instagram and places cookies. This content might store and process certain information for personalized advertising.
Facebook and Instagram are located in the United States.
6. Placed Cookies
Functional cookies
Cookie name | Term | Description |
|---|---|---|
__cf_bm | 30 mins | Cloudflare: helps to distinguish between legitimate website traffic and malicious bots, ensuring our website is protected from bots. |
active_currency | 1 month | easySim: used to store currency selection |
easysim_cookie_consent | 1 year | easySim: used to store date of cookie consent |
easysim_ctiaffid | 1 year | easySim: used to identify affiliate partners. |
easysim_ctireqid | 1 year | easySim: used to identify affiliate partners. |
easysim_partner | Session | easySim: used to identify affiliate partners. |
easysim_session | 7 days | easySim: used to store encrypted information about the session |
mbar | 1 day | easySim: used to hide notification bar. |
IR_* | Session | Used to identify affiliate partners. |
wd | 1 week | Facebook: used toread your screen resolution. |
actppresence | session | Facebook - store and track if the browser tab is active |
csm | 90 days | Facebook - provide fraud prevention |
kl_csrftoken | 1 year | Klaviyo: used for Cross-Site Request Forgery (CSRF) protection, ensuring the security of user interactions with the website. |
datadome | Under investigation | Used for bot detection. Under investigation to seek more info. |
LS_CSRF_TOKEN | Session | Zoho: used to verify that a request is actually coming from the user's browser and not an attacker's malicious script. |
isiframeenabled | Under investigation | Under investigation |
XSRF-TOKEN | 1 month | Zoho: used to help verify that a request originates from the legitimate website and not a malicious one. |
drscc | Session | Zoho: used to remember user preferences for chat feature. |
zalb_* | Session | Zoho: used for load balancing and session stickiness for chat feature. |
Statistics cookies
Cookie name | Term | Description |
|---|---|---|
__ssid | 1 year | Google: used to help personalize your online experience and ensure secure browsing. |
_ga | 2 years | Google: used to store a unique identifier to track user behavior across different pages. |
_ga_* | 1 year | Google: used to store and count page views. |
_gcl_au | 90 days | Google: used to track sales, specifically to monitor if clicks on ads lead to desired actions like purchases or form submissions. |
cfz_google-analytics_v4 | Under investigation | Under investigation |
cfzs_google-analytics_v4 | Under investigation | Under investigation |
google-analytics_v4_CLma__counter | 1 year | Used to track activity |
google-analytics_v4_CLma__engagementDuration | 1 year | Used to track activity |
google-analytics_v4_CLma__engagementStart | 1 year | Used to track activity |
google-analytics_v4_CLma__ga4 | 1 year | Used to track activity |
google-analytics_v4_CLma__ga4sid | 1 hour | Used to track activity |
google-analytics_v4_CLma__let | 1 year | Used to track activity |
google-analytics_v4_CLma__pageviewCounter | 1 year | Used to track activity |
google-analytics_v4_CLma__session_counter | 1 year | Used to track activity |
ga* | 1 year | Store and count pageviews on Google Analytics |
google-analytics_v4_CLma__engagement | 1 year | Used to track activity |
_hp2_* | 3 weeks | Klaviyo: used for identifying website visitors and tracking their behavior and stores information like the newsletter subscribe status. |
userty.core.* | 1 year | klaviyo: used to store a unique identifier for a user to track user behavior and personalize the user experience, including identifying repeat visitors and managing mailing lists for newsletters or blog posts. |
__kla_id | 2 years | Klaviyo: used to store personally identifiable information temporarily and is used to pass visitor data into Klaviyo. |
ANONCHK | 10 minutes | Microsoft: tracks user activity on our website to help improve user experience. |
CLID | 1 year | Microsoft: used by Microsoft Clarity to identify and track unique users across different websites that use Clarity's analytics platform. |
MR | 7 days | Microsoft: tracks user behavior across different websites, enabling more relevant ads. |
MUID | 1 year | Microsoft: used to store a unique identifier across different Microsoft domains. |
SM | Persistent | Microsoft: used to store a unique identifier across different Microsoft domains. |
_clck | 1 year | Microsoft: used to store a unique user ID for website behaviour. |
_clsk | 1 day | Microsoft: used to group a user's actions during a single website visit (session) into a single recording for statistical analysis. |
easysim-_zldp | 1 year | Zoho: track user behavior, such as page views and navigation, for analytics and personalization purposes. |
easysim-_zldt | 1 day | Zoho: used to identify unique website visitor for chat feature. |
klaviyoPagesVisitCount | Session | Track page views |
lastExternalReferrer | Persistent | Used to detect how a user reached our website by registering their last URL-address (Facebook) |
lastExternalReferrerTime | Persistent | Used to detect how the user reached the website by registering their last URL-address (Facebook) |
Marketing cookies
Cookie name | Term | Description |
|---|---|---|
partner_session | 1 month | easySim: used to identify affiliate partners. |
fr | 3 months | Facebook: used to help personalise ads and improve their relevance. |
cfz_facebook-pixel | 3 months | Facebook: used by Meta to track website activity and allows for targeted advertising on Facebook. |
*_fbm_ | 1 year | Facebook: tracks user behavior across different websites, enabling more relevant ads. |
c_user | 30 days | Facebook: used to store a unique user ID. |
datr | 2 years | Facebook: used to help identify and mitigate potential threats like spam account creation or unauthorized access. |
dpr | 1 week | Facebook: used to ensure an optimal viewing experience across different devices and screen sizes. |
locale | 1 week | Facebook: used to store the display language setting of the last logged-in user |
presence | Session | Facebook: used to maintain user's chat status, such as which chat tabs are open, during a browser session. |
sb | 2 years | Facebook: used to help Facebook securely identify your browser, which is crucial for authentication and potentially recovering accounts if passwords are forgotten or in case of security breaches. |
xs | 3 months | Facebook: used to help Facebook remember your browser so you don't have to log in repeatedly and facilitates login on third-party websites and apps. |
IDE | 1 year | Google: used by Google DoubleClick to help personalise ads and track their effectiveness. |
ar_debug | Session | Google: used to facilitate debugging for the Attribution Reporting API. |
test_cookie | 1 hour | Google: used to check if a user's browser accepts cookies. |
gclau | Persistent | Google store and track conversions |
google_adsense_settings | Persistent | Google provide ad delivery or retargeting |
_pin_unauth | 1 year | Klaviyo: used to track user behavior, particularly for identifying visitors who have interacted with email or SMS campaigns or submitted Klaviyo forms. |
apt.uid | 1 year | Klaviyo: used to track and identify website visitors, specifically for personalized marketing and retargeting purposes. |
__kla_viewed | Persistent | Klaviyo: collects information on the user's website navigation and preferences - This is used to target potential newsletter based upon this information. |
SRM_B | 1 year | Microsoft: tracks user behavior across different websites, enabling more relevant ads. |
uesign | 1 month | Zoho: used to remember user preferences and settings for chat feature. |
_iamadt | 1 month | Zoho: under investigation |
_iambdt | 1 month | Zoho: under investigation |
_zcsr_tmp | Session | Zoho: used to keep a track if your logged in and helps manage the session. |
cookie_uid | Session | Zoho: collect data on visitor behavior, session details, and campaign performance, which is then used for website analytics and to improve user experience. |
zohoMarkRef | Session | Zoho: used to track website visitor behavior and improve the user experience. |
zohoMarkSrc | Session | Zoho: used to provide insights into how users interact with the website, which can be used for improving user experience and for marketing purposes. |
zps-tgr-dts | 3 months | Zoho: used to track visitor behavior and session data for analytics and website optimization purposes. |
facebook-pixel_QzjB__fb-pixel | 1 year | Details tbc (Facebook) |
_fbc | 2 years | Store last visit (Facebook) |
_fbp | 3 months | Store and track visits across websites (Facebook) |
act | 90 days | Store logged in users (Facebook) |
fbm* | 1 year | Store account details (Facebook) |
GPS | Session | YouTube - store location data |
PREF | 8 months | YouTube - store user preferences |
rc::a | Persistent | Read and filter requests from bots (Google reCAPTCHA) |
rc::b | Session | Read and filter requests from bots (Google reCAPTCHA) |
rc::c | Session | Read and filter requests from bots (Google reCAPTCHA) |
VISITOR_INFO1_LIVE | 6 months | YouTube - provide ad delivery or retargeting |
YSC | Session | YouTube - store and track interaction |
7. Consent
When you visit our website for the first time, we will show you a pop-up with an explanation about cookies. As soon as you click on "Save preferences", you consent to us using the cookies and plug-ins as described in this Cookie Policy. You can disable the use of cookies via your browser, but please note that our website may no longer work properly.
8. Enabling/disabling and deleting cookies
You can use your internet browser to automatically or manually delete cookies. You can also specify that certain cookies may not be placed. Another option is to change the settings of your internet browser so that you receive a message each time a cookie is placed. For more information about these options, please refer to the instructions in the Help section of your browser.
Please note that our website may not work properly if all cookies are disabled. If you do delete the cookies in your browser, they will be placed again after your consent when you visit our website again.
9. Your rights with respect to personal data
You have the following rights with respect to your personal data:
You have the right to know why your personal data is needed, what will happen to it, and how long it will be retained for.
Right of access: You have the right to access your personal data that is known to us.
Right to rectification: you have the right to supplement, correct, have deleted or blocked your personal data whenever you wish.
If you give us your consent to process your data, you have the right to revoke that consent and to have your personal data deleted.
Right to transfer your data: you have the right to request all your personal data from the controller and transfer it in its entirety to another controller.
Right to object: you may object to the processing of your data. We comply with this, unless there are justified grounds for processing.
To exercise these rights, please contact us. Please refer to the contact details at the bottom of this Cookie Policy. If you have a complaint about how we handle your data, we would like to hear from you, but you also have the right to submit a complaint to the supervisory authority (the Information Commissioner's Office (ICO)).
10. Contact details
For questions and/or comments about our Cookie Policy and this statement, please contact us by using the following contact details:
easySim Ltd
Unit 1.1 Central Point, Kirpal Road, Portsmouth, PO3 6FH
United Kingdom
Website: https://www.easysim.global
Contact: Our Customer Services can be contacted here.
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